2024/7/29 18:14:05
Dexin Corporation Chairman Paul Lu : "Realtek has accumulated outstanding achievements in both the Wi-Fi and Bluetooth . Their products domonstrate excellent high-performance and low-power consumption characteristics while also meeting strict safety regulations. Realtek's product range is extensive with a clear blueprint and long-term planning, allowing us to develop diverse product lines based on the same core foundation.”
DEXIN Corporation specializes in industrial design, mechanical engineering, electronic engineering, firmware, and driver software development, making it an expert in the human-machine interface (HMI) device industry. Powertech focuses on cloud entertainment HMI devices, providing the highest quality peripherals for different gaming communities. This includes high-end PC application mouse and peripherals, cloud and streaming game peripherals, and mobile and tabletop game peripherals. Through this interview with Powertech Technology Chairman Lu Paul, we deeply analyzed industry trends and future developments, and further understood the advantages and value created by the collaboration between DEXIN and Realtek.
1. Could you please introduce Dexin Corporation 's core business and its market positioning?
From its inception, DEXIN defined our core business, DEXIN (Device Expert of Interface), focusing on human-machine interface devices. We adhere to high standards of "technical leadership and superior quality," concentrating on long-term industry development, dedicated to achieving success for our clients, and creating unprecedented user experiences. We offer comprehensive solutions for the research, design, and manufacturing of human-machine interface devices and enhance production value based on value stream analysis to provide lean production.
DEXIN 's market positioning is very clear, primarily targeting the high-end and technology-driven markets. In 2000, we successfully defined the laptop market. DEXIN identified the demand for compact and wireless features among laptop users, becoming the first company to launch a wireless USB mini dongle mouse specifically for laptops, successfully entering the international market.
Building on this foundation, we leveraged high response speed, high resolution, and onboard memory for macro settings to define the gaming peripherals market after 2004. From wireless mobile peripherals to professional-grade gaming peripherals, our products incorporate ergonomic design, mold development, firmware, and even drivers. Supported by our know-how in design and R&D management, these comprehensive capabilities have secured our position in the ODM market, meeting diverse and rapid mass production demands of our clients.
2. Could you share DEXIN's end-use cases for human-machine interface devices and explain how they meet the needs of different customer groups?
DEXIN focuses on providing the highest quality peripherals for different gaming communities, starting from the product core. This includes mouse and peripherals for high-end PC applications, peripherals for cloud and streaming games, and accessories for mobile and tabletop games. We develop and design different features based on the needs of various groups. For high-end PC applications, we focus on high precision and quick response. For cloud and streaming games, we emphasize cross-platform compatibility and high stability. For mobile and tabletop game peripherals, we introduce innovative handheld portability concepts and operational convenience based on different user scenarios, creating maximum value for our customers.
3. Could you please explain the reasons for choosing to collaborate with Realtek?
DEXIN's core competitiveness lies in innovation and creativity. We continually strive for higher-end, higher-quality products, which necessitates collaborating with suppliers of superior, high-quality key components. Realtek has accumulated outstanding achievements in both the Wi-Fi and Bluetooth. Their products demonstrate excellent high-performance and low-power consumption characteristics while also meeting strict safety regulations. Realtek's product range is extensive with a clear blueprint and long-term planning, allowing us to develop diverse product lines based on the same core foundation.
4. Could you share the technical advantages of the gaming mouse and game controller solutions developed in collaboration with Realtek?
Starting from the 8k gaming mouse, in addition to high speed and low power consumption, Realtek has always been at the forefront of the industry in semiconductor fabrication and wafer production processes. On the excellent dual-core platform of the M55, we hope to integrate it further with our numerous gaming mouse patents and in-house R&D design team, sparking new innovations. As for game controllers, based on DEXIN's patented technology, there will be more possibilities for cross-platform and multitasking development in the future. By combining Realtek's comprehensive solutions and stable chips, we can jointly drive innovation in gaming mice and game controllers, pushing high performance to new heights.
5. DEXIN focuses on the entertainment and human interface devices (HID) field. What services and technical advantages does Realtek provide to meet the needs of this field?
Realtek has strong capabilities in software and hardware IC design, providing comprehensive and professional auxiliary design in communication and audio processing. On the other hand, DEXIN’s R&D and product design expertise are specialized in the fields of human interface and gaming entertainment, with full-stack design experience from fundamental technologies to complete product design. Through collaboration on different technologies, both parties will create innovative product experiences.
In terms of the product development design framework, DEXIN can deeply participate in early design adjustments and the design of parametric models. Realtek's R&D team has demonstrated excellent agile support and collaboration experience during the early development stages.
6. How will DEXIN and Realtek jointly address the challenges of a rapidly changing market, the development of AI, emerging new technologies, and the proliferation of various devices and platforms?
Realtek has previously collaborated with various domestic and international brands to develop AI voice products and is well-versed in AI voice backend integration technology. DEXIN has long focused on the research and development of human interface technologies, with years of in-depth research and continuous investment in user behavior analysis and prediction technology, as well as embedded privacy protection technology. By combining the different technical expertise of both parties, we believe that in the near future, we will bring a new perspective to the end-to-end peripheral AI model technology for streaming to cloud AI large language models.
7. How do you evaluate the future development trends of entertainment and human interface devices in globally?
In the past, peripheral devices have always played a supporting role, but in the future, many peripheral devices will become the main focus for users. This shift is due to personal computers no longer relying entirely on local computing but on backend bandwidth and computing speed. Previously, peripheral products were merely input devices, but in the future, these peripherals will become small embedded systems capable of independent edge computing and operation. Human interface devices, influenced by this trend, will become mobile and wearable convenience accessories, and will act as key control and sensing devices in personal area networking (PAN).
8. What are DEXIN's long-term plans and goals within the framework of collaboration with Realtek?
Following up on the previous question, in the future, we hope to achieve more breakthroughs in gaming mouse and game controllers. Through collaboration with Realtek, they can provide scalable and ultra-low power products, along with a stable development platform and support, enabling better portability and mobility for mouse and controllers. We aim to identify a core development platform from our current collaboration that can be extended for future development, facilitating product generation updates and innovative designs.